Ok, so, what are you trying to sell?
Keeping things simple, you need to clean up the page a lot. The site URL is for a specific product. So move the slider to the bottom, get rid of most of that menu mess, and put a proper buy-now button.
The article list is interesting, but I think you should dump the other ads. As you now have it, its a more generic site.
If you want a more generic site, then I suggest getting a more generic name.
There is a lot of potential in a properly exploited popular name-brand product.
Richard 🙂